Solopreneur Branding Toolkit
Create a logo and branding materials in 14 days even if you have no design experience
Solopreneur Branding Toolkit
Establish your business online with cohesive branding
Create a logo and branding materials in 14 days even if you have no design experience
What if you could create a brand identity that is cohesive and professional without dropping hundreds or thousands of dollars?
Spoiler Alert: You can!
Does any of this describe you?
+ You're starting an online business, but you don't feel ready to launch without a logo 
+ You want a simple process for creating graphics and marketing materials yourself, but you're not tech or design savvy
+ You want to save money by DIYing your branding, but don't want to learn overwhelming design programs like Adobe Illustrator or Photoshop
+ You want to show up with a consistent image and create brand recognition online, but aren't sure how to narrow down the colors and font choices you're using
Are you nodding your head in agreement?
Then you've come to the right place!
Because I've got just the thing to help you...
Introducing
Solopreneur Branding Toolkit
Solopreneur Branding Toolkit is a step-by-step instruction for solopreneurs and online business owners who need help identifying their brand design style and creating their branding materials in a user-friendly platform like Canva.

Even if you have no design background, this course will help you craft a professional and unique image for your business.
This is the exact same process I use with my 1:1 clients.
With an amazing tool like Canva, you can skip the tech headaches and time spent learning Adobe design programs and create your logo and brand identity in just a few simple steps.
Imagine what your business would look like if you had...
A professional looking logo - but you didn't have to spend a fortune
A cohesive and defined brand - so you always know the exact vibe and aesthetic you want when creating marketing materials
 Branding guidelines - so you never have to guess what colors or fonts to use ever again, saving time and headaches
Sounds amazing, right?
It's possible for you too.

Let me show you how...
Take a peek at what's inside!
Module 1: Intro to Design
You'll learn... 
  • The emotions associated with different colors  
  •  The different types of logos and the best ones for solopreneurs
  •  Typography 101
  •  Common design styles
Module 2: Pre-design - finding inspiration
You'll learn... 
  • How to create a Pinterest board for inspiration  
  •  How to create a mood board
  •  How to create a color palette
  •  Where to find fonts and icons
Module 3: Designing your logo in Canva

You'll learn... 
  • How to use the backend of Canva  
  •  How to create your Brand Kit within Canva
  •  How to create your logo
Module 4: Creating your branding style board and style guide

You'll learn... 
  • How to create graphic elements 
  •  How to create your favicon
  •  How to find textures and patterns
  •  How to format these within the templates provided
But What Makes Solopreneur Branding Toolkit different from other courses out there?
Other courses only teach you how to design your logo.
But branding is SO much more than just your logo.
Unlike other courses, Solopreneur Branding Toolkit covers everything needed to bring your brand design to life in the online business space, including how to define your fonts, choosing color palettes, designing your logo, and finding textures/patterns to bring together a full branding style board.
“Everything about working with Lauren was great. Her guidance has been delicate at the same time layered with a professional understanding that surpasses other freelancers. She have given us a lot of time and patience, taking into consideration our evolving taste through this process. She exceeded all our expectations."
- Lucy, executive search recruiter
"I have a legitimate brand with more cohesiveness and direction now! Lauren has great creative direction, a lot of deliverables, and takes feedback well. I also found Asana to be very convenient. If you’re considering working with Lauren, dive right in!"
- Christine, fitness blogger and personal trainer
"Lauren is incredibly thorough in her work and makes sure that the client gets what they are looking for. She is open to critiques and always asked me if there were any changes that I wanted to be made every step along the way, ensuring that the end product was something that truly represented me, my personality, and my brand."
- Mackenzie, lifestyle blogger
Did someone say bonuses?
Bonus #1
Client avatar workbook to help you understand your target audience

Bonus #2
How to create social media graphics to brand your profiles

Bonus #3
How to create branded ebooks

Bonus #4
Mood board to full brand conceptualization PDF 
Meet the instructor
Lauren Taylar
Squarespace website designer and branding strategist
Hey there! I'm the face behind Taylar Digital, a virtual design business for service-based solopreneurs. I left my 9-5 to pursue the creative spark that was missing from my career - design.

I use my clients' style inspiration to bring their brand vision to life, and I absolutely love what I do. I understand first-hand the overwhelm of trying to learn Adobe programs. That's why I'm here to teach you the basics of branding using Canva.

I've been using Canva for more than 4 years and not only do I use it almost every day for my own business, but it's also where I design my clients' social media graphics.
You've found the answer to your branding problems.
Are you ready for a brand that increases your credibility and showcases you as a professional?
Establish your business online with cohesive branding
Create a logo and branding materials in 14 days even if you have no design experience
$
97
Pay in full
  • 4 modules of Step-by-Step Video Instruction
  • Bonus #1: Client avatar workbook
  • Bonus #2: Creating social media graphics
  • Bonus #3: How to create branded ebooks
  • Bonus #4 - Mood board to full brand conceptualization examples
  • 24/7 Lifetime Access to Videos + Future Updates
Frequently asked questions
What program will we be using?
Canva! If you don’t run a design business, it doesn’t make sense to pay Adobe's hefty price tag to use Illustrator or Photoshop. Canva is free, however, the paid plan is highly recommended ($12.95/month).

Are there any additional costs?
As mentioned above, the Canva For Work option ($12.95/month) will be highly beneficial to purchase for this course and to keep for the future. Here are some of the amazing features Canva for Work has to offer: resizing any design to any dimensions, uploading custom fonts and colors, organizing designs in folders, and downloading designs with transparent backgrounds.

What if I’m not design savvy?
This course was made in mind for non designers! I’ll take you step by step of the design process and provide resources for inspiration so that you don’t feel like you’re going at this completely blind sighted.

How long will it take to complete this course?
You can complete the course in as little as 7 days, but feel free to take as little or long as you need. 

How long do I have access to this course?
How does forever sound? Once you purchase the course, you’ll have lifetime access and receive any updates I make in the future at no additional cost.

Can’t I just find this for free on the internet?
You can find just about anything on the internet these days. This course is designed to give you exactly what you need to know to establish the brand design for your business. No need to spend hours Google searching, Pinterest pinning, or YouTube scouring.

Establish your business online with cohesive branding
Create a logo and branding materials in 14 days even if you have no design experience
$
97
Pay in full
  • 4 modules of Step-by-Step Video Instruction
  • Bonus #1: Client avatar workbook
  • Bonus #2: Creating social media graphics
  • Bonus #3: How to create branded ebooks
  • Bonus #4 - Mood board to full brand conceptualization examples
  • 24/7 Lifetime Access to Videos + Future Updates
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